Branding Agency Misconception?
There seems to be a great misconception in the market place when it comes to a branding agency and marketing agency, that they are one in the same. This is far from the truth! See, although branding is a TYPE of marketing, it is the process that a company uses to develop its brand; this process includes the development of the name, identity system, and messaging platform. Once this is established, the brand message can be applied to marketing campaigns which are intended to spread that brand message.
Stay tuned for more as we continue to empower and educate as we TALK BRANDING!
— President/CEO Adavis, Branding and Empowerment Specialist, Powered by The Brilliant Administration